✦ We are a trusted UK boutique based in London, proudly serving our customers since 2013.
✦ Personal service and attention to detail – every order is handled with care.
✦ Thousands of happy customers who keep coming back to us year after year. (Bloom is convinced the boutique is just a very fancy treat shop)
Our customers tell it better than we do!
Excellent
4.8/ 5
based on 13,587 reviews
I love it! 😍
I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This dress has exceeded my expectations. It's not only affordable but also incredibly comfortable. The quality is top-notch. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did!... I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This dress has exceeded my expectations. It's not only affordable but also incredibly comfortable. The quality is top-notch.
Catherine J.
Amazing quality
Every item fits nicely and is comfortable to wear. The customer service is excellent too. My question was answered really quickly. Every item fits nicely and is comfortable to wear. The customer service is excellent too. My question was answered really... Every item fits nicely and is comfortable to wear. The customer service is excellent too. My question was answered really quickly.
Hannah J.
Super comfortable orthopedic shoes
I bought the orthopedic shoes because I have sensitive feet and usually struggle to find comfortable ones. These are honestly amazing. I can walk all day without pain and they still look stylish. I bought the orthopedic shoes because I have sensitive feet and usually struggle to find comfortable ones. These are honestly... I bought the orthopedic shoes because I have sensitive feet and usually struggle to find comfortable ones. These are honestly amazing. I can walk all day without pain and they still look stylish.
Claire L.
Perfect everyday sweater
The sweater is incredibly soft and fits perfectly. The fabric feels high quality and keeps its shape after washing. Definitely ordering another color soon. The sweater is incredibly soft and fits perfectly. The fabric feels high quality and keeps its shape after washing. Definitely... The sweater is incredibly soft and fits perfectly. The fabric feels high quality and keeps its shape after washing. Definitely ordering another color soon.
Olivia G.
Best jacket I’ve bought in years
This coat is beautiful and very warm without feeling heavy. The fit is flattering and the quality is much better than I expected. This coat is beautiful and very warm without feeling heavy. The fit is flattering and the quality is much better... This coat is beautiful and very warm without feeling heavy. The fit is flattering and the quality is much better than I expected.
Laura K.
Fast shipping!
The top fits exactly as described and the material feels premium. The shipping was incredibly fast! Highly recommended. The top fits exactly as described and the material feels premium. The shipping was incredibly fast! Highly recommended. The top fits exactly as described and the material feels premium. The shipping was incredibly fast! Highly recommended.
Becca G.
Combine and get an extra 30% off
Free delivery throughout the united kingdom
We ship across the UK with Royal Mail Express for fast and reliable delivery. Enjoy free standard delivery on all orders.
SECURE PAYMENT
Pay with confidence using major credit & debit cards (Visa, Mastercard, etc.) and digital wallets. Your payment details are always safe and protected.
100% Satisfaction guarantee
We offer a 14-day money-back guarantee on all orders. If you’re not satisfied, simply return your item and we’ll give you a full refund
Clearance — Up to 70% Off
As we prepare for our next collection, we’re saying goodbye to a few of our favourites. To make room for what’s coming, these styles are now part of our Clearance Sale — with up to 70% off.
Once they’re gone, they won’t be restocked, so don’t miss your chance while limited stock lasts.
Frequently asked questions
Yes you can return your order.We offer a 14-day return period if you’re not fully satisfied with your order.
Refunds are quick and easy! Once we receive your returned item, we’ll process your refund to your original payment method within a few business days.
Yes, you will receive a tracking number!Once your order has been shipped, we’ll send you a tracking number so you can follow your package every step of the way.
Yes, we have a dedicated customer service team ready to help you.If you have any questions or need assistance, our team is here to support you.You can email us at info.alderandbloom@gmail.com
We are ready to help you
Not sure about something? Contact us anytime – with years of experience, we’re here to make online shopping easy, secure and stress-free.
Trusted by over 250.000 satisfied customers
Laura | Button-Front Printed Set
£39.95
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£39.95
Clara | Relaxed Dress
£34.95
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Size:
£34.95
Harriet | Belted Shirt Dress
£39.95
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Size:
£39.95
Freya | Timeless Comfort Dress
£29.95
Colour:
Size:
£29.95
Isabella | Comfort Loose-Fit Dress
£29.95
Colour:
Size:
£29.95
Clara | Relaxed Dress
£34.95
Colour:
Size:
£34.95
Freya | Timeless Comfort Dress
£29.95
Colour:
Size:
£29.95
Comfortable and suitable for daily wear
Laura is a set consisting of a top and matching trousers in the same pattern. The top features a button closure at the front and sleeves that extend just below the elbow. The front falls in two parts over the trousers, which is comfortable when moving. The trousers have straight legs and fit nicely without being tight. The set is made from a cotton blend and feels pleasant against the skin.
- Cotton blend: comfortable for daily wear
- Top with button closure: practical and easy to fasten
- Sleeves below the elbow: comfortable for various occasions
- Straight trouser legs: allows for freedom of movement
Laura | Button-Front Printed Set
£39.95
Colour:
Size:
The Clara Relaxed
This dress captures effortless charm and refined sophistication. Crafted from lightweight,soft-touch fabric with a graceful draped detail at the waist,Clara creates a feminine silhouette that feels both stylish and comfortable. The elegant V-neckline and contrasting trims add a modern twist, while the flowing cut ensures freedom of movement.
Clara | Relaxed Dress
£34.95
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Size:
Timeless Elegance With Effortless Movement
The Harriet Belted Shirt Dress is crafted for women who embrace classic sophistication with a modern twist. Flowing with every step, this beautifully tailored dress combines the charm of vintage plaids with a feminine silhouette designed to flatter, move, and inspire confidence. The softly structured collar, gently flared skirt, and practical side pockets create a graceful balance of comfort and style — offering elegance and ease whether you're strolling through the city or enjoying a relaxed afternoon with friends.
Harriet | Belted Shirt Dress
£39.95
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Size:
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Freya | Timeless Comfort Dress
£29.95
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- Relaxed Loose Fit: Comfortable drape for effortless all-day wear
- Notched Lapel Collar: Adds a tailored, polished touch to a casual silhouette
- Short Sleeves: Breathable and easy to style for warm-weather outfits
- Lightweight Fabric: Soft and airy for comfort in spring and summer
- Above-the-Knee Length: Modern, easy-to-style hemline
- Button-Front Closure: Functional and versatile for different looks
Perfect For
- Everyday Casual Wear – ideal for errands, brunches, and relaxed gatherings
- Smart Casual Outfits – pairs easily with sandals, trainers, or ankle boots
- Women’s Modest Fashion – comfortable coverage with a flattering shape
- Mature Women’s Clothing – relaxed yet stylish for versatile styling
- Travel Wardrobes – wrinkle-friendly and easy to pack
- Boutique Seasonal Collections – timeless, wearable style with broad appeal
Isabella | Comfort Loose-Fit Dress
£29.95
Colour:
Size:
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Clara | Relaxed Dress
£34.95
Colour:
Size:
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Modal text
Freya | Timeless Comfort Dress
£29.95
Colour:
Size: